Tag: nfc adoption

IoT and NFC: The Fun Starts This Fall With Public Release of iOS 11

Our brief respite from the fevered excitement in the technology industry around Apple’s iOS 11 beta announcement – particularly, in my opinion, as it relates to Near Field Communication (NFC) technology is over. I say “brief” because if history provesRead more »

CES 2016: NFC-Enabled Wearables, IoT Home Systems, and Sunburn Sensors

If the recently concluded CES 2016 show in Las Vegas is any indication, our lives will soon be filled with Oomis , My UVPatches , Smart Suits , and a host of other technological wonders that benefit from the power and convenience of NFC technology.Read more »

The Meaning Behind Our New Mission Statement

The NFC Forum has unveiled a new mission statement that reflects the evolving focus of our work as the market for NFC grows and matures: The NFC Forum brings the convenience of NFC technology to life. We empower organizations toRead more »

Turning the EMV Liability Shift into an Advantage for Retailers

It’s been several weeks since the EMV liability shift went into effect, leaving those retailers without EMV-compliant point-of-sale systems potentially liable for fraudulent purchases made with cloned magnetic stripe cards. But despite this strong incentive to upgrade, a survey byRead more »

NFC, Bluetooth and RFID: Unraveling the Wireless Connections

We live in an increasingly wireless world. Whether we’re listening to music, sending a file from one device to another, or using a fitness tracker, we now expect it to happen without plugging in a single cable. Consumer demand forRead more »

Inside NCI 2.0 and What It Means for the New Generation of NFC Devices, Part 1

Several weeks ago, the NFC Forum released a new NFC Controller Interface (NCI) 2.0 candidate specification. Because NCI describes an internal interface between an NFC Controller and the main processor of an NFC-enabled device, it is not something most usersRead more »

Beyond Payments – NFC Fuels Improved Retail Experience, Consumer Engagement

Mobile technology affords retailers and brands new opportunities to improve consumer communication and engagement, but today’s digital landscape is increasingly complex . Many retailers and brands continue to struggle to understand which technologies, tools and strategies will lead to better in-store experiences, increased sales andRead more »

Why Our Mission and Goals Matter

Does anyone ever really read an organization’s mission statement? If you don’t, it’s probably because so many of them say so little. In fact, one Internet humorist has even created an online mission statement generator that produces an endless variety of mission mish-mash.Read more »

NFC + App Developers = Innovation for Today and Tomorrow

My ties to the developer community run deep, and inform my work with the Forum. Recently, we launched our new “Tap Into NFC” Developer Program, website and NFC product showcase . (In case you missed the announcement, you can find it here .) Our primary goal with this program is toRead more »

by Paula Hunter, November 4, 2013 As the new Executive Director of the NFC Forum, I have spent a lot of time over the past few weeks listening, learning, and adding a whole new list of acronyms to my vocabulary. Read more »