Tag: NFC Forum

Futbol, Football or Soccer? Three Ways NFC Technology Is Transforming Sports

We’re all familiar with NFC-enabled fitness watches. We can use them to track our heart rate, find out how many steps we took and how many hours we slept, connect to our workout machines for a more precise workout andRead more »

New Book Shows How to Activate The Real World With NFC Mobile Marketing

Is Near Field Communication (NFC) technology the key to enabling omnichannel marketing? The recently published “NFC Mobile Marketing For Dummies” says yes. The author, Matt Bright, NFC Forum’s Retail & Payment Special Interest Group (SIG) Chair and Senior Director, Product and Technical Marketing at Thinfilm,Read more »

IoT and NFC: The Fun Starts This Fall With Public Release of iOS 11

Our brief respite from the fevered excitement in the technology industry around Apple’s iOS 11 beta announcement – particularly, in my opinion, as it relates to Near Field Communication (NFC) technology is over. I say “brief” because if history provesRead more »

Irish National Transport Authority Makes Leap Card Go Farther with NFC

For years, the transport needs of the Republic of Ireland have been served by a patchwork of public and private bus lines, light rail trams, and a national rail system. That nationwide network began to come together in 2011, whenRead more »

What Hath Apple Wrought? Thoughts on Apple’s Recent NFC-related Announcement

Now that the hubbub around Apple’s recent IOS 11 announcement regarding NFC has died down a bit, I wanted to take a breath and give you my thoughts on its implications for the NFC ecosystem. Before I do that, pleaseRead more »

Three Questions With Juergen Boehler, NFC Forum Technical Committee Chair about the ISO/IEC 14443 Analog Parameter Comparison and Alignment white paper

What is the NFC Forum – ISO/IEC 14443 Analog Parameter Comparison and Alignment white paper all about? The NFC Forum – ISO/IEC 14443 Analog Parameter Comparison and Alignment white paper is a significant achievement. It is the result of a collaborative industry effort to lay some of the technical groundwork paving the way for public transport interoperability using NFC. Along with the NFC Forum,Read more »

A Look Back at Mobile World Congress 2017

Just back from a busy and productive member meeting and have had some time to reflect on how strong NFC technology has been showing this year.   Barcelona in late winter is synonymous with MWC 2017 — or Mobile World Congress 2017, and itRead more »

Key Takeaway:  Should the NFC Forum Work To Improve Service Level Solutions in Bus Operations?

I recently spoke at a private seminar held for members of the Common IC Card for Bus Operations Association in Tokyo, Japan in my role as Chairman of the NFC Forum. About 40 people attended, most of whom were busRead more »

“NFC Everywhere” at CES 2017

Four Great Customer Experiences Brought To You By NFC @ CES NFC technology remained a hot topic at the Consumer Electronic Show (CES) again this year. Over 175,000 people descended on Las Vegas earlier this month. The lines were long.Read more »

NFC Industry, Customer Experience and Product Design Leaders Share 2017 Outlook and Predictions on NFC Technology (PART II)

Transport, IoT, wearables, cloud-based services experts from across the NFC technology sector – all judges for the new NFC Forum Innovations Awards — anticipate the NFC tech trends that will define 2017 This blog is Part II of our NFCRead more »