Tag: NFC Forum

Recognizing Innovation in NFC

Thinfilm CEO Shares Thoughts on Technology, Trends, Platinum Sponsorship of NFC Innovation Awards Special Guest Blog By: Davor Sutjia, CEO, Thinfilm In 2018, the NFC industry is in a remarkable state of acceleration, powered by changes in consumer behavior andRead more »

NFC Forum Innovation Award Judges Share Thoughts on Industry and Trends

The NFC Innovation Awards are back! This year, the NFC Forum ’s awards will be judged by a team of 15 NFC industry leaders, analysts, and technology experts from all over the world. Judges will be reviewing submissions from this year’s applicants and selecting winners inRead more »

2nd Annual NFC Innovation Award Program Call For Entries Is Open

Get recognized. Throw your hat in the ring. Enter here today. It’s time to show off your NFC-enabled product, service or experience! The NFC Forum’s Second Annual NFC Innovation Award program is accepting entries now. Submit your application today. Deadline for submissions is March 2, 2018. Watch this videoRead more »

NFC Technology: Making Headlines At CES 2018

This year at CES in Las Vegas, hundreds of new innovations from across a broad spectrum of industries were unveiled to the public. I was personally thrilled to see the number of new products released using NFC technology at theRead more »

Pause and Reflect on 2017; Get Ready for a Busy 2018!

This is the time of year we pause to reflect on the previous year’s successes and look forward to what challenges lay ahead.  By any measure, 2017 was one of the NFC Forum’s most productive years ever. Market activity, increasedRead more »

Futbol, Football or Soccer? Three Ways NFC Technology Is Transforming Sports

We’re all familiar with NFC-enabled fitness watches. We can use them to track our heart rate, find out how many steps we took and how many hours we slept, connect to our workout machines for a more precise workout andRead more »

New Book Shows How to Activate The Real World With NFC Mobile Marketing

Is Near Field Communication (NFC) technology the key to enabling omnichannel marketing? The recently published “NFC Mobile Marketing For Dummies” says yes. The author, Matt Bright, NFC Forum’s Retail & Payment Special Interest Group (SIG) Chair and Senior Director, Product and Technical Marketing at Thinfilm,Read more »

IoT and NFC: The Fun Starts This Fall With Public Release of iOS 11

Our brief respite from the fevered excitement in the technology industry around Apple’s iOS 11 beta announcement – particularly, in my opinion, as it relates to Near Field Communication (NFC) technology is over. I say “brief” because if history provesRead more »

Irish National Transport Authority Makes Leap Card Go Farther with NFC

For years, the transport needs of the Republic of Ireland have been served by a patchwork of public and private bus lines, light rail trams, and a national rail system. That nationwide network began to come together in 2011, whenRead more »

What Hath Apple Wrought? Thoughts on Apple’s Recent NFC-related Announcement

Now that the hubbub around Apple’s recent IOS 11 announcement regarding NFC has died down a bit, I wanted to take a breath and give you my thoughts on its implications for the NFC ecosystem. Before I do that, pleaseRead more »