How NFC Technology Enhances Customer Engagement

DATE: Fri, Aug 15, 2025
PUBLICATION: RFID Journal

NFC technology has been around for a long time, but it’s only recently reaching its potential in consumer-facing applications. Now that NFC tags are more widely available, their complementary technologies have matured and most major smartphones support them, it’s time for businesses to capitalize. Here’s how they can use NFC technology to drive engagement.