Moooi Delivers Elegant, High-Tech Solution to Counterfeit Designs
DATE: Fri, Aug 15, 2025
PUBLICATION: Interior Design
To combat counterfeits of its innovative designs, Holland-based luxury design collective Moooi recently unveiled The Button. Overlaid with an elegant floral motif, the quarter-sized plastic button contains a computer chip that transmits an image of the corresponding product, along with its product code, a unique ID, and details about the origins of the design.