AWA Seminar Series 2026
Where:
Hyatt Centric Chicago O’Hare
6350 N River Rd, Rosemont, Rosemont, Illinois - 60018 United States
When:
Sun, Sep 13, 2026 - Mon, Sep 14, 2026
AWA & AIPIA Smart Label Seminar brings together industry leaders to explore the technologies and trends shaping the future of smart labeling. NFC Forum Executive Director Mike McCamon will present “NFC in Smart Labels: You and Identity of Things” on Monday, September 14, from 3:00–3:30 p.m. CDT. He will discuss the latest NFC standards and how NFC is enabling product authentication, consumer engagement, and seamless access to digital information, while highlighting emerging applications and adoption trends in smart labeling.