
Aug 21, 2019
NFC Forum To “Raise The NFC Flag” At MarTech Next Month; Blue Bite, Paragon ID, NXP, Smartrac and Thinfilm To Staff the NFC Forum Stand
Over 470 companies and 70 exhibitors will attend, engage and — we hope — learn more about NFC at MarTech East September 16-18, 2019 at the Hynes Convention Center, Boston, MA
The NFC Forum will be exhibiting at the event for the second year in a row. Also, for the second year in a row, NFC Forum members will be supporting NFC and the NFC Forum by staffing the NFC Forum booth at MarTech East. NFC Forum members sending representatives to MarTech East include: Blue Bite, Paragon ID, NXP Semiconductors, Smartrac and Thinfilm. We’ll be demonstrating various NFC demos, answering questions, handing out the NFC Forum’s “NFC Overview” and “Six Tips” brochures as well as capturing leads to support NFC Forum objectives.
MarTech is an intense, three-day conference designed for hybrid leaders in the marketing technology world. The objective of the NFC Forum’s participation in MarTech is to raise awareness of NFC and educate the marketing technology community on NFC’s possible use in their solutions and demonstrate the capability and flexibility of NFC. The audience for this show is mostly marketing technology professionals working at major brands.
Brands That Attend MarTech
An Opportunity For NFC Technology
MarTech is a great opportunity to discuss the value and possibilities of NFC in marketing technology applications. NFC’s ease of use and ubiquity help make it an ideal technology for marketing technologists to adapt for their solutions and applications. Last year, the response to NFC at the show was strong with many attendees stopping by the stand to find out what NFC was all about. The hope is that this year we can take the conversation further and talk more about actual and potential use cases with attendees.
Want to help out and support the NFC Forum at an upcoming event? Find an event here and e-mail Susan Layne slayne@virtualinc.com with your interest. Need NFC information for your company’s trade show? Ask Susan! She can help get you NFC Forum literature to share.