One Day – Two Events – Great Success: NFC Innovation Day

Eight industry leaders presented on the latest developments in the NFC technology world; four NFC experts enlightened audiences about how NFC technology simplifies lives and three NFC innovators were honored with NFC Innovation Awards – we did this all in one day – NFC Innovation Day.

Co-located with the NFC Forum’s member meeting, we hosted NFC Innovation Day, June 26, at the Barbican Centre in London. We were honored to have some of the industry’s NFC leaders speak at the VISIONFC Simplifying IoT Summit. Sponsored by Thin Film Electronics ASA (Platinum Level) and NXP Semiconductors (Gold Level), the summit took a deep dive into the ways NFC and IoT are strengthening brands and delivering remarkable customer experiences.

The summit featured speakers from across industries giving us a glimpse into brand engagement, user experiences and new NFC-enabled innovations.

VISIONFC Simplifying IoT Summit speakers included Matthew Alton, Senior Analyst from Strategy Analytics, who presented “The Ways NFC Can Streamline the UX of Connected Objects”; Davor Sutija, CEO, Thinfilm with “Improving Brand Engagement Across the Consumer Journey”; Cameron Worth, Founder, SharpEnd – The Agency of Things, who told us “How the World’s Biggest FMCG/CPG Brands are Embracing NFC”; Peter Philippens, CTO, IdeAtics BV, who presented “Engaging Customers & Consumers with NFC-Enabled Products & Packages”; Jos Geboers, Director, ECCT B.V., with “Smart Packaging: Sensing, Measuring, Monitoring, & Informing”; Andy Hobsbawm, Director and Cofounder of EVRYTHNG, who gave us a big “Welcome to the New Era of Digitized Consumer Products”; Sylvia Kaiser-Kershaw, Global Marketing Management – NFC Smart Products & Services at NXP presented “Evolving IoT Needs of Brands – Bringing Edge Intelligence through Advances in NFC Technology” and Marie-Françoise Glotz-Bartley, Vice President of Sales, Identification Technologies (IDT), HID Global, with “Lessons Learned from Real-Life Deployments of IoT technology Used by Forward-Looking Luxury Brands”.

View VISIONFC Simplifying IoT Summit speaker presentations here.

Following the summit, the NFC Forum hosted the second annual NFC Innovation Awards where four winners were named in the categories “Best In-Market Implementation”, “Best Emerging Concept”, “NFC for Good” and “People’s Choice”. The winners were chosen out of a group of nine impressive finalists, and over 60 entries from all over the world. The winners of the night were as follows:

Best In-Market Implementation

• 1TrueID SRL provides anti-counterfeiting and traceability solutions with the aim to become the first Internet Book of Things. Their solution is the first secure digital identity enabler distributed in a social blockchain environment using technologies like NFC. (Italy)

Best Emerging Concept

• IoTize SAS’s TapNLink Instant IoT for Embedded Systems uses NFC technology for on-site maintenance tasks connecting equipment to smartphone-based user interfaces. (France)

NFC For Good and People’s Choice Award

• eWATERpay uses NFC technology to collect money and dispense water to create sustainable water systems in developing countries. (UK)

Our final member meeting of 2018 will take place November 6-9 in Tokyo. If you’ve never been to a member meeting, watch this video to get a sense of what they are all about. Or, if you aren’t a member and want to join, click here to find out how to get involved.